Sketching for print designers

Robert LaneGraphic Design

It might seem like a waste of time to draw what you are just going to piece together on the computer later. I personally have three reasons for sketching layouts for my print design work.

Three reasons for sketching my print design layouts:

  • Speed up production time.
  • Make design decisions quicker.
  • Better ideas for more dynamic layouts.

For a trifold brochure, I print a trifold brochure sketch guide that I created for myself. I then run a quick sketch over that getting my ideas down on paper as quickly as possible. I loosely use this rough sketch as a guide for working in Photoshop and InDesign. It only takes a few minutes, but aids collecting my thoughts for these projects.

Here is what one of my sketches look like:

Quick Question:
As a designer what exercise in sketching do you have to help your work along?